Research & Practice
The RevGuild Blog
Original research we collected ourselves, practices credited to the operators who published them, and notes from the guild — for the people building growth engines.
Original research
Primary datasets we collected and published, with the methodology attached.
Analytics Engineer, GTM: The Person Who Makes ARR Mean One Thing
The revenue-scoped analytics engineer in the US, 2026: what the role owns, who posts it and at what bands, the SQL-and-dbt bar, the ladder, and AI's effect.
Read the report →GTM Engineer in 2026: The Build Role Behind the Revenue Stack
What a GTM Engineer does, how big the market really is and why the counts disagree, what postings ask for, what five archetypes pay, how people get in. US 2026.
Read the report →RevOps in 2026: What the Job Is, Who Gets Hired, and What It Pays
A field guide to Revenue Operations in the US: 1,890 postings, 2,211 pay disclosures, a 1,200-company survey. What the role owns, the gate, the ladder, pay.
Read the report →RevOps vs GTM Engineer vs Analytics Engineer: Three Roles, One Revenue Team (2026)
RevOps vs GTM Engineer vs Analytics Engineer on 155 US job postings, read in full: employers separate them as align / build / partner. Demand, pay, gates.
Read the report →US RevOps Salary Report 2026: The Pay Ladder Inside One Function
Our read of 2,211 US revenue operations postings: a 94% pay spread across eight titles, a 47% AI premium, and a candidate pool with almost no entry tier.
Read the report →GTM Engineer Salary & Market Report 2026: What 190 US Vacancies Reveal
Primary-data 2026 report on GTM Engineer salary, demand, and skills — built from 190 US vacancies (71 with pay) and 44 practitioner profiles.
Read the report →Practices
One approach, one named practitioner, one source you can open.
Seven ways to pay commission on consumption revenue — and who carries the risk in each
Graham Collins names seven usage-based commission models. We run the arithmetic, the rep behaviour each one produces, and the point where each breaks.
Pre-draft every customer reply, so the job becomes review instead of writing
Anthropic's Jared Sires has Claude pre-draft his inbound customer replies into his Gmail drafts folder. Nothing auto-sends — his work becomes approving a queue.
Score a 4,000-account book with a written rubric you can argue with
Anthropic's Travis Bryant scored 4,000 accounts overnight against two written rubrics, tuned on a test territory first. How it works, and where it breaks.