GTM Lab Cohort 02 — peer working group for revenue leaders

What our graduates say

Real steps, not networking

"The lab brings together founders and marketers from small teams — high velocity, tiny crews, constantly needing to fill expertise gaps. This isn't networking — it's a real exchange of expertise, an outside perspective on your challenges."

Eveline

Head of Marketing · Plurio

Collective intelligence

"It's incredible to just turn off your camera and listen to people tear apart your case — I walk away in shock with three mind-bending ideas I never thought I'd actually have."

Oleg

Founder · Spellit.ai

Catalyst for results

"The GTM Lab isn't a tool — it's a catalyst. Magic powder you add so things actually happen. The community won't buy you a car, but it'll help you buy it faster, better, and with certainty."

Ilya

Chief Growth Officer · Co.Actor

Concrete results

"There's clarity of outcome, a design for what the result could be — and that feels right."

Dmitrii

CEO & Founder · Dashly

Fresh perspective

"The wow-effect happens when breaking down someone else's case helps you see your own product with fresh eyes. That's the biggest value I've found in our sessions."

Michael

Product Leader · GLOZO

Confidence through support

"When I feel like we don't have much to offer a partner, people in the room remind me that's not true."

Tatsiana

CMO · uxpressia.com

We help revenue leaders who feel stuck.

We've seen it many times: talented leaders hitting a ceiling they can't break through solo. It's not about working harder — it's about having the right people thinking alongside you.

"Everyone wants more, faster, and I have fewer resources"

Your board, your CEO, your investors — or your own voice. You need to give your team clarity, but you have nowhere to find it yourself.

"There's too much noise — it's hard to know what to focus on"

AI, new tools, and approaches shift every six weeks. You can't tell the signal from the noise.

"I push harder and get less"

Anxiety stops helping. You develop tunnel vision. Push harder and the tunnel just gets narrower.

"There's nobody at my level around me"

No one to think out loud with. Your company simply doesn't have that person.

What is GTM Lab

A mix of accelerator, coaching, and mastermind — focused on one big leap. For your specific role and challenge, it works better than any of them alone.

The right people nearby

Carefully selected by level and context. People who are solving the same class of problem you are.

The right protocol

Intentional meetings, rhythm, and formats. Work keeps moving even when everyone is slammed.

The right environment

A comfortable space to work through genuinely hard problems. Trust only works when you're sitting professionally side by side.

How it works

8 sessions. A clear weekly rhythm. Work keeps moving even when everyone is slammed.

8 sessions per cohort

01–02 Group context & alignment

03–07 Working sessions on real challenges

08 Wrap-up, takeaways, next steps

Session structure (1.5–2 h)

15' Sync and context check-in

30' Expert / case / experiment

45' Small group work

15' Insights, captures, commitments

Between sessions

Optional formats for those who want more: 1-to-1 buddy calls, co-working, mini-groups, a book club, a shared chat. Not extra homework — just ways to move harder work forward.

What you'll get

8 weeks — and a meaningful leap forward. Not because someone gave you the right answer, but because the right people were there with you.

Acceleration

You move faster, sharper, more confident. Not in 18 months, but in 9.

"If the lab hadn't existed yesterday, I wouldn't have gotten here. I delivered in 9 months instead of 18." — Ilya, Co.Actor

Artifacts

After each session — a concrete task, an offer, a solution. Not an insight, but something you can start doing tomorrow.

"Tanya reworded it in her own terms — and I wrote it down as a ready-to-use alternative offer." — Oleg, Spellit.ai

Your crew

A tight professional circle. People with relevant experience who you can build with — during and after the program.

"Trust only works when we're sitting professionally side by side in this circle." — Ilya, Co.Actor

Support

Clarity. Less anxiety. The group gives you more energy than it takes.

"The anxiety just vanished, everything feels solid." — Eveline, Plurio

Is this for you?

Built for a specific type of person. Not everyone — the right ones.

Probably yes, if

You have a B2B product or service with customers and revenue
You own the outcome: VP, CXO, or founder
You don't have a deep local network in the US yet
You want to build and test — not just learn
The topic lands at ~60%+ for you

Probably not, if

No product or customers yet — just an idea
You want lectures and content, not collaborative work
You're not ready to share your challenges with a group

Pricing

One investment. Eight weeks. A meaningful leap forward.

$1,200

for 8 weeks

Flexible payment

Pay by card, Revolut, or USDT. Split into 2 payments if needed.

Community discount

Discount available if you already run a community or expert product.

How to join

There's a filter on entry — because nothing works without it.

A short call with Grisha

To see if there's a match with the group's focus. 30 minutes.

$500 commitment

Only join if you see real value in it.

Starts Apr 15 · Applications open

Accepting applications now. Cohort fills fast — 16–20 people max.

Book a call with Grisha →

FAQ

The most common questions, answered honestly.

Why are you confident it'll work?

The format is led by Alexey Melnichek (SLP accelerator, Emotional Granularity) — thousands of people have gone through it, gotten results, and come back. And I've personally experienced how a few people at my level accelerate my thinking and make the hardest work feel lighter.

The topic doesn't 100% match my situation.

60% match is enough. The exact topics get shaped in the first two sessions from the group's actual requests. After 8 weeks with the right people at your level, you can spin up additional tracks on whatever's most relevant — this is just the entry point.

I'm in a brutal stretch right now.

Counterintuitively, the group reduces load — it doesn't add to it. One member said: "I'm in complete chaos, the hardest stretch in 5 years — I would've skipped any course, but I keep showing up here because it gives me more energy than it takes." The only reason not to join: a medical situation or a full sabbatical.

GTM Lab